Myntra has a robust team of fashion designers who work on all of their in-house brands. Our workshops were crafted to:

1. Encourage Creative Thinking.
2. Instil a customer first approach.
3. Upskill the team.
4. Build Competitive Advantage

Over the next six months, our “Between the Lines” workshop series took participants on an inward-looking journey where they could think, reflect, and discover their own design journey before discussing how design has evolved over the years and its impact on society in the digital age. The action-packed, immersive workshop helped participants express themselves and “up” their game with loads of fun interactive exercises using Design Thinking principles and strategies. Each module culminated with real-world exercises like identifying gaps in the market or rapid product prototyping based on insights.

About the Brand

E-Commerce Brand: Myntra is a major Indian e-commerce company headquartered in Bengaluru, Karnataka, India. Their focus is on fashion and lifestyle, with fashion experts curating a wide range of footwear, clothing, accessories, and lifestyle products for Indian customers.