JLL
Jones Lang LaSalle (JLL) is a global real estate advisory that is involved in the buying, selling, leasing, and asset management of real estate. Their India office has an in-house design team that is responsible for creating and disseminating all brand and marketing communication. From making attractive presentations and pitch decks to crafting compelling messages for social media. The problem they wanted to address was a lack of consistency, authenticity, and creativity within their in-house teams. Our workshop series was designed to help do just that:
- Instil a customer first approach.
- Encourage creative curiosity.
- Upskill the team.
- Build Competitive Advantage through honing business acumen.
The workshop series started with an introduction to “Design Thinking” and covered a variety of topics that included strategy, research, storytelling, copywriting, graphic design, content creation hacks, and the science behind colour. We had a ton of fun brainstorming, learning, and innovating with the team.
About the Brand
Corporate Brand: JLL helps to buy, build, occupy, and invest in a variety of assets, including industrial, commercial, retail, residential, and hotel real estate. Their clients come from a wide range of fields, such as banking, energy, healthcare, law, the life sciences, manufacturing, and technology.