OMG that banana has lyke, 10 CALORIES!!!!!42q!4*
That’s Gen Z for you. By 2031, the combined spending power of Gen Z’ers will top a staggering 33 Trillion USD.
To get their attention, you need to speak their language. It’s called trust.
Remember Greta? The 16-year-old who started a worldwide climate strike? She’s a Gen Z’er.
While her message might be different from yours, the way she communicates is similar.
They expect transparency and the opportunity to have their voices heard. They need you to take a stance on the issues that matter most and become a partner in progress, not an observer. So, if you want to up your game and connect with them, you need to start talking trust and sustainability.
Want to know more about Gen Z? Obvsly.
Branding
Marketing
Experience Design
Workshops
Building Trust is a Two-Way Street_
When brands show up as authentic and true, half the battle is won. And when you humanise your brand and speak the language of Boomers, X’ers, Millennials, or Gen Z’s, they get it. When trust happens, word-of-mouth kicks in.
But it is not exactly easy. This is where we step in.
At 30 Cents Consulting, our team of artists, designers, and storytellers can help you. Cut through the clutter, reach across generations, build trust, and inspire action. Through well-crafted brand stories and experiences that are memorable, powerful, and personal.
Ready to jazz up your brand and get heads turning?
OUR CLIENTS_
You are in good company. Here are some of the brands we’re proud to have worked with.
Trust our 4-step process. It works_
Stories are everywhere. And most of it is free. But finding that shiny, black, jagged rock of an idea is hard, so we story-mine. Like the way you go digging for gold! We dig through tonnes of data. Ask questions. Research, test, and test again. ‘Til we find that nugget of a story, then we polish. Like diamonds. Influencing change. On every device and platform where it matters.
Story Mining_
This is the “in the beginning…” part. Here is where we dig, research, and ask questions. To find stories that have the potential to shine like little gold nuggets.
Design_
We are surrounded by a sea of sameness. Here’s where we roll out experiments and try to find out what makes your brand tick and make your customers feel like rock stars. Here’s also where we clue in on the details, structure the language, share the vibe, and fix everything that's broken or missing. And then load it with an idea that can transform your brand's story from ordinary to awesome.
Craft_
People do business with people. Bots and technology take the boring out and make life a whole lot better. But creating a great brand story is all in the craft. Here’s where we help you tell your story in a way that will resonate with your audience while having fun. Think live stream commerce, micro-video stories via WhatsApp, or fiery drones branding the sky. Options are plenty.
Share_
Syndicating your content and sharing it with the world is the final step in the process. Go rock your world. Be like Forrest Gump. Reach your audience with empathy. Focus, repeat. Empathy always demands action. It inspires change. It's cool.
Go with the right story. Research shows that a well-crafted story can enhance brand recall by 22X!
OUR SERVICES_
At 30 Cents Consulting, we love a collaborative approach to business. Especially when it comes to helping you shape compelling and powerful brand stories, ideas, and experiences. Stuff that can help you move the needle.
Stories we care about?
People & Culture, Fashion & Beauty, Food & Drink, Sport & Fitness, Outdoor & Adventure, Health & Wellness, Nature & Environment, Home & Garden, Travel, Hospitality & Entertainment, Tech & Lifestyle.
Our team has the experience you need to win. Explore our services.
branding_
When most people think about branding, they think about the big guys: Coca-Cola, Nike, Apple. But branding is so much more than that. It's the way you make your customers feel. It's the trust they place in you when they buy from you. It's the impact you have on the world around you. When it comes to branding, there's no one-size-fits-all solution. The right approach will depend on your industry, business goals, and target audience. We offer a full range of branding services, from logo design to stardom.
marketing_
You make great stuff. Customers love the logo, packaging, and product. But you're not selling enough, and you don't know why. It's simple—your marketing isn't working. Want to fix it? Effective marketing requires understanding your audience, creating a message that resonates, and using the right channels. We've helped businesses of all sizes meet their sales goals. We can help you too.
experience design_
We've all experienced “WOW.” Experiences shape our thinking. Brands that create positive experiences—whether through a great story, an innovative product, or great customer service—get people talking. Our skilled designers can help you do just that—design an immersive brand experience by crafting the perfect user journey and using the latest technology that will delight your customers, whether they are virtual or live in the flesh.
workshops_
For business leaders and brands, keeping up with the latest trends is essential to success. But with the ever-changing landscape, it can be hard to know where to start. Luckily for you, we offer personalised workshops led by experts in the field who will give your team the skills and knowledge they need to stay ahead of the curve. Some of the topics include Design Thinking, Storytelling, and Sales & Marketing.
Welcome to the Candy Shop_
Pick a job that needs getting done. Order online. Share great content, defeat cringe, overcome brand x2, and take what’s yours. We’ll help you create original digital content and brand experiences that pay. Your daily monster-fighting arsenal is here.
3D Printing AR, VR & MR Banners, Posters & Stickers Brand Activation Brand Story Brand Storytelling Business Cards Community Spaces Design Basics Design Thinking Direct Mail & Email Explainer Videos Biophilic Design Ghostwriting, E-Books & Blog Posts Ideas Innovation IoT & Bots Live Events Name & Logo Design Packaging Design People & Culture Pop-Up Shops PR Product Launches Promotional Merchandise Gifting Promotions Rad Stuff Rewilding Road Shows Signage & Display Social Media Channels Space Design Sporting Venues Storyboarding & Illustration Storytelling Surveys & Quizzes Sustainability & Circularity System Design Testing & Prototyping Town Halls Venues & Spaces Video & Digital Art Virtual Events Visioning & Strategy Visual Merchandising Website & App YouTube & Podcasts Zoo Redesign
3D Printing AR, VR & MR Banners, Posters & Stickers Brand Activation Brand Story Brand Storytelling Business Cards Community Spaces Design Basics Design Thinking Direct Mail & Email Explainer Videos Biophilic Design Ghostwriting, E-Books & Blog Posts Ideas Innovation IoT & Bots Live Events Name & Logo Design Packaging Design People & Culture Pop-Up Shops PR Product Launches Promotional Merchandise Gifting Promotions Rad Stuff Rewilding Road Shows Signage & Display Social Media Channels Space Design Sporting Venues Storyboarding & Illustration Storytelling Surveys & Quizzes Sustainability & Circularity System Design Testing & Prototyping Town Halls Venues & Spaces Video & Digital Art Virtual Events Visioning & Strategy Visual Merchandising Website & App YouTube & Podcasts Zoo Redesign
3D Printing AR, VR & MR Banners, Posters & Stickers Brand Activation Brand Story Brand Storytelling Business Cards Community Spaces Design Basics Design Thinking Direct Mail & Email Explainer Videos Biophilic Design Ghostwriting, E-Books & Blog Posts Ideas Innovation IoT & Bots Live Events Name & Logo Design Packaging Design People & Culture Pop-Up Shops PR Product Launches Promotional Merchandise Gifting Promotions Rad Stuff Rewilding Road Shows Signage & Display Social Media Channels Space Design Sporting Venues Storyboarding & Illustration Storytelling Surveys & Quizzes Sustainability & Circularity System Design Testing & Prototyping Town Halls Venues & Spaces Video & Digital Art Virtual Events Visioning & Strategy Visual Merchandising Website & App YouTube & Podcasts Zoo Redesign
3D Printing AR, VR & MR Banners, Posters & Stickers Brand Activation Brand Story Brand Storytelling Business Cards Community Spaces Design Basics Design Thinking Direct Mail & Email Explainer Videos Biophilic Design Ghostwriting, E-Books & Blog Posts Ideas Innovation IoT & Bots Live Events Name & Logo Design Packaging Design People & Culture Pop-Up Shops PR Product Launches Promotional Merchandise Gifting Promotions Rad Stuff Rewilding Road Shows Signage & Display Social Media Channels Space Design Sporting Venues Storyboarding & Illustration Storytelling Surveys & Quizzes Sustainability & Circularity System Design Testing & Prototyping Town Halls Venues & Spaces Video & Digital Art Virtual Events Visioning & Strategy Visual Merchandising Website & App YouTube & Podcasts Zoo Redesign
Want to explore our services or book a workshop?
wanna fastrack?
Schedule a 20-minute strategy call today.
Whether to bounce off ideas and discuss serious stuff, lyke rolling out an experiment and testing the waters, or to talk through your challenges and get clarity, we’ve got you covered.
Change is hard. We get it_
While some brands are trying to wing it and sound relatable, you may be wondering how to stand out and make sure your messaging is on point. Consider these three principles:
Keep it positive_
No one wants to hear a downer. Keep your message upbeat.
Be sincere_
People can spot fake a mile away.
Show sensitivity_
A little empathy will go a long way. Build community. Cross the river.
Here’s how brand stories influence consumers_
The next 10 could be your defining years. Bet big_
Like they say, fortune favours the brave. Act now to prevent long-term regret. Being too cautious and not investing in your brand when people need you most could hurt your business. So go all-in and show your customers you care.
Your story matters.
In a time when people crave connection and meaningful interactions, high quality content can build trust. Make sure it’s sincere and authentic, whether it’s a blog post, a video, or a social media update.
If you need help getting started, we’re here for you.
At 30 Cents Consulting, we know how important it is to stay connected!